Consumer evaluation of brand extension : a change of price level and product function in fashion industry

1997, BBA Final Year Student Projects, Dept. of Marketing and International Business, English No Comments »

Author: Chan Mei Fung Queenie, Li Wai Chi Joyce
Department: Dept. of Marketing and International Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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Quality circles as an effective tool for improving labour relations in railway corporations

1997, BBA Final Year Student Projects, Dept. of Management, English No Comments »

Author: Ling Kit-ying Katie, Tang Wun-shan Polly
Department: Dept. of Management
Year: 1997

Publication Series: BBA Final Year Student Projects

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A study of the training programme of supervisory staff in room divisions of hotel industry

1997, BBA Final Year Student Projects, Dept. of Management, English No Comments »

Author: Hung Wai Ying Carol, Lo Shuen Lung Amy
Department: Dept. of Management
Year: 1997

Publication Series: BBA Final Year Student Projects

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A study on the impact of the Internet on the international software industry

1997, BBA Final Year Student Projects, English, Faculty of Business No Comments »

Author: Chung Yat Shun Cecilia, Wu Wai Fong Edith
Department: Faculty of Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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Benefits of electronic cash to merchants

1997, BBA Final Year Student Projects, Dept. of Marketing and International Business, English No Comments »

Author:  Yu Chiu San Angie, To Pui Kei
Department: Dept. of Marketing and International Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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A study on purchasing behaviour of Hong Kong F.1 to F.5 secondary students as primary market in buying highlighters

1997, BBA Final Year Student Projects, Dept. of Marketing and International Business, English No Comments »

Author: Chan Kwok Yan Dorothy, Lam Choi Mei Jan
Department: Dept. of Marketing and International Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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A study on job satisfaction of the accounting-related trainees in the CPA firms

1997, BBA Final Year Student Projects, English, Faculty of Business No Comments »

Author: Chen Wan Chu Janet, Wong Ping Yuen Frederick
Department: Faculty of Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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The credit card market and consumer behaviour of cardholders in Hong Kong

1997, BBA Final Year Student Projects, Dept. of Marketing and International Business, English No Comments »

Author: Chan Ka Wai
Department: Dept. of Marketing and International Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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The people’s republic of China’s membership of the world trade organization

1997, BBA Final Year Student Projects, English, Faculty of Business No Comments »

Author: Chung Man-yee Pamela
Department: Faculty of Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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Adopting teamwork : to increase productivity & reduce cost – a case study of KCRC – Light Rail

1997, BBA Final Year Student Projects, English, Faculty of Business No Comments »

Author: Tai Lai Yee, Wong Kit Man
Department: Faculty of Business
Year: 1997

Publication Series: BBA Final Year Student Projects

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