本港兩大超級市場在五月初展開豬肉減價戰，成功增加市場佔有率，亦進一步擴展在新鮮食品的業務。連鎖式大型超級市場越開越多，越開越大。面對強敵，傳統街市又有何策略去迎戰？抑或坐以待斃？究竟豬肉行業是怎樣運作？豬肉行業在新鮮食品市場有幾重要？為何成為市場競爭焦點？
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